The evolving design of our tech stack… Last week, as we continue on our ongoing series on the blog marketing tech stack, we talked about the overall SYSTEM that we’re building. FUNCTION determines FORM… and that determines the various tools that we have to tack onto our tech stack. You can refer back to issue #241…
The evolving design of our tech stack… As we continue to develop our blog marketing stack here on The Edge, we’re starting to add enough pieces here where we’re going to need to begin to put some order into it. Here’s where we left off… Honestly, it looks a little random at this point. And,…
Optin Form Plugins – And Thrive Leads Vs OptinMonster As we continue with our grand tour of the “perfect” set of tools for a blog-based online business (we’re calling it the “tech stack”), we need to dive back into the subject of email list building. See, in the beginning, we talked about creating landing pages…
Managing online courses with Wordpress When we left off last week in the development of our perfect “tech stack” for blog-based online business, we were talking about the “sales” end of things. We had discussed membership site plug-ins as well as shopping carts, and our evolving stack looked like this: But, as we discussed, none…
The Blog Marketing Tech Stack (Part 3) In part 2 of our series on the perfect blog marketing tech stack, we left off with a discussion of membership site plug-ins. This is all part of the ecommerce section of our stack, and so we left off our tech stack here: But, membership site plug-ins are…
The Blog Marketing Tech Stack (Part 2) In part 1 of our “tech stack” series (in the last issue of The Edge), we left off here: So far, we’ve talked about the basic tools that I’ve discussed for a long time now. Every blog-based entrepreneur needs to have a way to do landing pages to…
The Blog Marketing Tech Stack (Part 1) A blog – alone – is really a pretty crappy tool for generating business. In order to really do it’s job, it has to work in conjunction with other tools, all working together in unison. We’ll call this collection of tools your blog marketing stack. It starts, of course, with…
The Perfect Blog Marketing Tech Stack? This website is called the Blog Marketing Academy. But, what exactly is…. blog marketing? Is blog marketing synonymous with simply blog monetization? Or, is it something more? The idea of “making money with a blog” usually falls into the world of affiliate links and/or banner advertising. Both of those…
One Of My Own Big Business Realizations Are you pretty good at coasting through life? I must admit… I am. I’m VERY good at it. I’m really good at the ol’ “steady as she goes” mode. Keep moving along on the track I’m on and I keep things moving along really nicely. I’m good at…
5 Trends To Be Aware Of As We Head Into 2019 As we are about to say goodbye to one year and hello to a new one, I thought it only fitting to share what I see as some ongoing trends that I believe will only speed up in 2019. And, as people in the…
A New Approach To Banner Ad Revenue I’d like to start out by recommending a documentary to you. You can watch it on Amazon. It is called The Creepy Line. It is pretty well done, but will give you an idea of the extent to which companies like Google, Facebook and others have gone to track…
Google Chrome drops the hammer on abusive experiences Google is rolling out a new update to Chrome – version 71. And while I wouldn’t normally talk about a browser update here on The Edge, this one has some changes that are part of a larger trend you should be aware of as a blog owner….