Yes or no leads to flow. Maybe messes the whole thing up. This week in the Daily, I didn’t really set out to talk about this. But, it sorta flowed from Monday’s email about the use of deadlines in marketing and why they work. And yesterday, I talked about an algorithmic look at why this works which comes…
We know having time limits and deadlines work when it comes to making sales. It causes people to sh*t or get off the pot, so to speak. Yesterday, I talked about how deadlines (or in my case, scheduled trips) increase productivity like crazy because we then spend less time thinking and more time doing. But,…
Yesterday, I talked about the power of the deadline when it comes to making an offer. It is sorta marketing 101, really. But, this concept of the deadline goes much further than just sales. I think it is something each and every one of us can apply in our daily lives. Here’s something else I…
So, we were in Paris makin’ our way around town. And, by far, the best way to get around is their subway. Paris actually has quite a nice subway system. But, we were tourists. And as such, we didn’t exactly have the whole subway system memorized. We were those people looking at the subway map,…
OK, one last part of this whole series on internet trends, how it affects us, and the future. In the last one, I talked about how I believe cryptocurrency and blockchain represent a new, distributed structure for the internet in the future. It will solve a lot of problems, to be sure. But, what does…
Alright, today, I’m going to talk about something which isn’t exactly actionable to you. Unless you’re interested in investing or something. See, I talked last week about one of the big inherent problems with the internet today: CENTRALIZATION. Too much of the internet is centralized around big corporations like Google, Facebook and Amazon. You see…
So, yesterday, I talked about building up permission-based audiences. A community of people who WANT to hear from you. I think it has everything to do with your ability to weather the trends online and the centralization that is happening. It all adds up to one thing… It is getting a lot harder to “cheat”….
Last week, I mentioned a possibility. A possibility that, one day, we’d need to have express permission from people in order to advertise to them. See, in case you hadn’t noticed…. people hate advertising. 🙂 You know what else people hate? Their privacy being “violated” in order to advertise to them. It doesn’t matter if…
Last week, I talked about some big, overriding trends that I believe will affect all of us moving forward – and even today currently. While I ended off on a fun note about cyber warfare (yay! 😉 )… the actual theme was one of CENTRALIZATION. We talked about how the vast, wide, expansive and democratic…
There’s one last trend I want to mention here. One that affects the stage we play on, but it’s rather different than the things I’ve discussed so far. That’s cyber warfare. Yeah, I know. What a great way to bring on Friday and the weekend, huh?! 😉 But, see… our blogs and our online businesses are like…
Cambridge Analytica. It’s all over the news. It’s been called a “data breach” and people are pissed at Facebook. Because Trump. Or something. We’re talking about trends and it’s impact on you as you try to grow a blog and online business. And, while this whole Cambridge thing seems like just the news du jour,…
OK… today let’s talk about Facebook. Facebook has been all over the news lately, what with this whole Cambridge Analytica thing. Perhaps I will say a few words about that whole thing, because the false virtue signaling over that nothingburger is just something to behold. But, not today. 🙂 Today, I want to talk about…